Cracker Bay
Cracker Bay
Make it a Cracker
Make it a Cracker
- Services
- Brand Strategy
- Brand Identity
- Guidelines
- Copywriting
- Hoardings
- Digital
Cracker Bay isn't just a new precinct, it's the bridge Wynyard Quarter and Westhaven have been waiting for. Imagine a sun-soaked haven right on the waterfront, where glistening harbour views meet delicious dining and vibrant events. Picture yourself strolling the boardwalk, the scent of fresh coffee and wood-fired pizza mingling with the sea air.
Cracker Bay
Make it a Cracker
Make it a Cracker
- Services
- Brand Strategy
- Brand Identity
- Guidelines
- Copywriting
- Hoardings
- Digital
Cracker Bay isn't just a new precinct, it's the bridge Wynyard Quarter and Westhaven have been waiting for. Imagine a sun-soaked haven right on the waterfront, where glistening harbour views meet delicious dining and vibrant events. Picture yourself strolling the boardwalk, the scent of fresh coffee and wood-fired pizza mingling with the sea air. Start your day with a waterfront view, savour a long lunch, or dance under the sunset – Cracker Bay is your oyster.
Inspired by Ayrburn's success, 4AM partnered with Winton to create a brand for Cracker Bay that celebrates its location and rich nautical heritage. Think chic stripes, a nod to both Queen Victoria's influence and Coco Chanel's iconic sailor-inspired collection. We took this classic theme and gave it a modern spin, crafting a versatile visual identity perfect for any platform. This way, Cracker Bay speaks with a consistent voice across all channels, ensuring a unified yet adaptable brand experience. Make it a cracker.
Inspired by Ayrburn's success, 4AM partnered with Winton to create a brand for Cracker Bay that celebrates its location and rich nautical heritage. Think chic stripes, a nod to both Queen Victoria's influence and Coco Chanel's iconic sailor-inspired collection. We took this classic theme and gave it a modern spin, crafting a versatile visual identity perfect for any platform. This way, Cracker Bay speaks with a consistent voice across all channels, ensuring a unified yet adaptable brand experience. Make it a cracker.
