4AM x Bluecurrent
4AM x Bluecurrent
By 4AM
4AM has recently been engaged by Bluecurrent, a major trans-Tasman player bringing sharp insights and essential data services to the energy sector. We are working through a collaborative process to help shape their strategic communications and brand positioning to assist in driving growth through raised awareness.
The energy sector is in the middle of a seismic shift. In both New Zealand and Australia, resources are under pressure, and the move to sustainability is front and centre. For 4AM, we’re enjoying the opportunity to bring our unique thinking and creative skill set to help a business that’s wrestling with these large and important issues.
Bluecurrent is packed with clever, forward-thinking people doing vital work in resource management — the kind of stuff that usually hums away out of sight, but quietly impacts all of us, every day. From electricity to gas to water, Bluecurrent's insights help us all make the most of what we use.
We’ve already kicked things off with a short video overview of Bluecurrent that premiered at the Energy Excellence Awards. And that’s just the start. Expect to see more, hear more, and learn more as we help Bluecurrent tell their story.
Watch this space — plenty more to come.